New Directions Showcase 15-17 July 2014
On the 15th, 16th and 17th July 2014 the National Rural Touring Forum (NRTF) and York Theatre Royal (YTR) hosted the bi-annual rural touring showcase festival, New Directions. This event brings together those involved in managing rural touring networks that, together, organize some 3,143 shows delivered to 222,039 audience members each year.
New Directions 2014 enabled touring schemes, venues and voluntary promoters to sample shows, see work, share experiences with other promoters and broaden their knowledge of work available. It was also a fabulous opportunity for companies to highlight the quality and style of their work; and created an opportunity to talk directly with touring schemes and start meaningful relationships and dialogue.
About New Directions 2014
China Plate were engaged to curate a programme of work over 3 days showcasing a range of entertaining, surprising and stimulating performance made for the curious and characterised by a spirit of adventure.
The aim was twofold:
1) to introduce delegates to exciting high quality work, known and unknown artists and artists whose work is moving in an exciting new direction.
2) to introduce a range of artists and companies to the rural touring network.
3) to include a special morning featuring dance for rural touring
As well as showcasing work in a variety of spaces within York Theatre Royal, Alex Wright programmed a #MiniFest in The Fauconberg Arms in Coxwold, North Yorkshire. Part of the “Little Festival of Everything” initiative, this was a night full of the best and most surprising work you could find in a cosy country pub.
New Directions 2014 sold out and approximately 240 touring scheme representatives, promoters, venue managers, artists and performers, arts council and local authority representatives made their way to York for this event.
An evaluation will take place shortly the results of which will be available here.